How to master attention and get people to convert on your website

In this episode, we speak to Irwin Hau the Founder of the web design agency Chromatix. Since 2009 Irwin has grown Chromatix and Neon Bright, two Australian agencies focused on web conversion, one on web design and the other on copywriting.

Commonly known as the “Website Whisperer”, he also runs Irwin Hau Business Consultancy and has now become a MarTech Founder in starting ConversionCow, a dedicated conversion SaaS tool that helps businesses fast forward their sales process and see better results with leads and conversions.

Beating in sync with his conversion heart, Irwin is also a man of many interests – he’s recently been bitten hard by the golf bug and is an avid documenter of his healthy food journey (800+ photos in 3 years), he’s also a youth mentor, youth leader and a hobby illusionist (for the last 21 years). Father to 2 beautiful girls and a mini Groodle called Muffin, he loves bringing out the best in others with his positivity and upbeat style.

A massive fan of using analogies and light-hearted puns, he loves all things to do with human behaviour and psychology and chatting about how the mind works in the area of persuasion and influence.
Connect with Irwin here:-

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