The goal for every coach, consultant and small business owner is to get more clients and customers, generate more revenue, and grow their online business.
That’s probably why you’re here.
But how can you achieve that goal?
What is it that you should do in order to scale and grow your online business?
What you need – above all else – is an actionable content marketing strategy that actually works and is proven to get great results.
You need a good and detailed-content plan with the right steps that should be taken to get you from point A (where you are right now) to point B (where you want to be).
You need to have a powerful system that you can use and that will guarantee success.
One of the key activities of any content marketing strategy is to create content.
You need to produce fresh and relevant posts, articles, videos, and more on a regular basis.
It’s important to do so to bring more traffic to your site, to get more subscribers, and to win customers.
Creating a large amount of good quality content can be very challenging.
- You have to stay on top of the latest trends and carry out substantial research.
- You also have to structure your content well and leverage it to support SEO.
Creating content is not easy; you can run out of ideas or just get burnt out.
Not to worry, there’s a simple way to solve your content creation woes, and that is to repurpose content.
Repurposing content is where you reuse content that already exists on your site or on other platforms.
You can opt to repost content that you published on one platform to another.
For example, if you created a video for your social media, you can add it as a post on your blog. You can also convert one content format into another. We’ll go into further detail on ways you can do this.
It’s important to start planning to repurpose content.
Doing so will enable you to take a few pieces of content that you can use several times over.