If You Want More Business – Simply Ask For It.
If you have been listening, reading or watching our content, you will agree with this. I’ve said it here often enough that people are probably thinking I sound like a broken record, but one of the easiest ways to grow your business as a coach, consultant or small business owner is to do more business with your existing clients.
Once you have become a trusted advisor for your clients, it is much easier to increase your wallet share with them than to go out and find new clients.
A lot of business owners get this notion, but they constantly come back to me and ask – How. I mean we only install air conditioners and heating systems. How do we do more business with our existing clients?
I tell them that your relationship with your customers must not end at the bottom of the order form.
- You can set up subscription services.
- Create courses,
- Look for profitable avenues to help your customers.
Go to your current clients and ask them what you should add to what they are buying from you right now.
Find out what they can’t get right now or what they would prefer to buy from you.
Find out how you could serve them better, keep an open mind to some seemingly odd suggestions, and you may find yourself going in entirely new and profitable directions.